Sole Searching Shoes has a photo on their Instagram account of a pair of feet in flipflops made from 2 plastic water bottles and some cord.
If ever a picture spoke a thousand words, it is this one.
Ingenious and heart-breaking.
I lived in Zambia as a little girl. Most of the time barefoot. I had some flipflops but they were 2 left feet and I wore them anyway. Even that was a world apart from the life belonging to those feet in that photo.
There are businesses using materials like plastic bottles to make shoes, trainers, flipflops. Is it one that can work like an ethical business on the ground in places of greatest need?
If you put those bottles as flipflops on a model, do they become a fashion statement?
What if...the bottles could be broken down and combined somehow with 3D printing to create a new pair of flipflops or shoes or something entirely different?
The scarcity that bred the innovation is incomprehensible to most of us. Try it for yourself and walk a mile in those shoes!
#socinn #creativity #ideas #flowinaction #flipflops